Location(s): Dominican Republic City/Cities: Travel Required: Relocation Provided: Job Posting End Date:
December 19, 2019
Shift:
Job Description Summary:
Here’s some of the things you’ll be doing:
Establish Revenue Growth Management (RGM) as a fundamental competitive advantage for Latin Center Business Unit (LCBU) by leading the development and implementation of an Occasion, Brand, Package, Price and Channel (OBBPC) process (identifying consumer-driven brand and package revenue growth opportunities by channel). Provide the analysis of the effects of the OBPPC as much in the market as in the revenues of the system (long term effects in the P&L). Develop on-going business tracking scorecards and Provide information for Strategic Priorities Scorecards
Be the link between Business Units (BU's) Commercial Intelligence, Function Units Recruitment teams and Availability Teams.
Function Related Activities/Key Responsibilities:
Individual contributor that is fully proficient in applying established standards; knowledge base acquired from several years of experience in particular area; works independently; may coach other professionals.
- Develop and implement OBPPC methods that incorporate three key principles: package roles, shopper needs, and channels (customers).
- Analyze OBPPC as a whole company, prevent looking price effects as isolated launches or independent brands. Should always have Coca-Cola brand protected of every price change we recommend.
- Define different stages in each OBPPC strategy by country to incorporate elements that enhance the execution in the market in the short, medium and long term.
- Lead OBPCC capability building tools and applications.
- Actively participate in LCBU action planning sessions as requested or needed.
- Lead RGM analysis to determine the effect in the market of the execution of a specific strategy of price, packages and brand by channel.
- Estimate the cannibalization in the The Coca-Cola Company (TCCC) portfolio as consequence of the execution of the OBPPC.
- Assess the effects in the revenue of the TCCC system as a result of the different changes in the portfolio in the short, medium and long term.
- Use profit seeker as the tool to analyze impact on market of recommended OBPPC strategy
- Perform regular (at least twice a month) market visits to assure price compliance against defined OBPPC and to be in the spot of trade price adjustments
- Implement monthly review routines to analyze price compliance and trade price adjustments at market place, to then define the corrective measures oriented to protect our brands and assure compliance of defined OBPPC (both Traditional and Modern Trade Channel)
Education Requirements:
- Bachelor’s degree in Business Administration, Finance, or related
- MBA and/or master’s degree (preferred)
- More than 7 years of experience.
- Advanced English Level
Our Growth Culture:
One of the reasons our company continues to thrive after 130+ years is having a company culture that supports and rewards behaviors that lead to growth. Our “Growth Behaviors,” as we call them, are ways of being and working that help to make us successful. Think about how you can bring this to life in your next role at Coca-Cola.
Curious
Keep seeking, never settle. Staying curious about what is outside, and two steps ahead inspires us to challenge the status quo. Having the courage to look and leap is the way we grow. Because asking “what if?” pushes us to the next level as people and as a company.
Empowered
Make it happen. True empowerment is the result of taking responsibility. This means giving yourself permission to see it, say it and do it, and owning the outcomes. Because we move forward faster when we all take action.
Version 1.0, 2.0, 3.0
Push for progress, not perfection. There are very few overnight successes. Greatness is borne of many little victories (and failures). Share v 1.0, test it, and make it better. Then create the next version. Because the moment we think something is perfect, it will be obsolete.
Inclusive
Include, value and trust each other. We are smart alone but together we are genius. This means being inclusive, giving the benefit of the doubt and being responsible for each other. Because, for our company to thrive for the next 100+ years, smart isn’t enough. We need genius.
